Leadership is...
the ability to visualize the future, clearly state the objectives, the courage to make difficult decisions, and the conviction necessary to push forward during challenging times.
--Matt Hafner

TITLE:	Vice President Operations Coordination Center
JOB DESCRIPTION:	Oversees Southwest’s 3,200 daily flights and AirTran’s more than 600 flights, ensuring that Customers receive a safe and efficient flight experience. Hafner will lead areas including Dispatch, Meteorology, Operations Coordination Center Automation and Support, Air Traffic, Customer Service Coordinators, Flight Following, and the coordination efforts with Maintenance Control.
EXPERIENCE:	Started career at Southwest Airlines as a Dallas Ramp Agent in 1988. Experience at Southwest Airlines: Dallas Customer Service Agent in 1989. Dallas Customer Service Supervisor in 1990. Dallas Operations Supervisor in 1992. Oakland Operations Supervisor in 1993. Opened the Salt Lake City station as the Manager of Ramp and Operations in 1994. Opened the Jackson station as the Station Manager in 1997. Birmingham Station Manager in 1998. Assistant Station Manager in Oakland in 1999. Baltimore Station Manager in 2000. Baltimore Regional Director in 2001. Director Ground Operations in 2005. Senior Director Ground Operations in 2006. Vice President Ground Operations in 2007. Most recently Vice President Integrated Operations.
LENGTH OF SERVICE AT SOUTHWEST:	Started June 1988.
FAMILY:	Proud father of a beautiful daughter, Christina.
FIRST PAYING JOB:	Sweeping miles of newly poured street curbs in the Texas sun during the summer.
PROUDEST MOMENT:	Professionally, being hired by Southwest Airlines. Personally, the day my wife said, "I do."
BEST ADVICE EVER RECEIVED:	When in doubt, do what is right for the organization.
BEST ADVICE EVER GIVEN:	Trust your instincts.