Leadership is...
"Informing your Team, trusting your Team, empowering your Team, and praising your Team for their accomplishments."
--Kevin Krone

TITLE:	Vice President and Chief Marketing Officer
JOB DESCRIPTION:	Kevin is responsible for Southwest's marketing strategies covering all sales and promotions; special event marketing; multicultural activities; travel agent and other partnership relationships; advertising; group marketing programs; Southwest's award-winning frequent flyer program called Rapid Rewards, online marketing, and distribution of Southwest's products.
LENGTH OF SERVICE AT SOUTHWEST:	Started December 1992.
EXPERIENCE:	Kevin has over thirteen years of experience in technology and marketing. Kevin worked at Cellular One in Florida before joining Southwest.
EDUCATION:	Kevin received a B.A. in Finance and an MBA from the University of Illinois.
FIRST PAYING JOB:	Wrapping family Christmas gifts (sort of) as a five-year-old.
PROUDEST MOMENT:	Finally having the opportunity to tell the world about the tremendous achievement and success of the Marketing Automation Team.
BEST ADVICE EVER RECEIVED:	The best investment in your life is in your friends and family.
BEST ADVICE EVER GIVEN:	You can achieve anything you want if you are determined.